Tools & Tactics

Here is a list of the main tools & tactics that are included in the Clean Up Now System. There are too many to list all of them. We have been building this system since 2004!

Resources Included:

Quick Start Guide

Follow this Quick Start Guide to launch your cleaning business step-by-step. It will cut through all the confusion. There is a lot to digest when you are first starting out and this QSG will get you focused and direct you exactly where you need to go first!

start a house cleaning business book

Cleaning Business Niches:

  1. House cleaning
  2. Office cleaning
  3. Window cleaning
  4. Carpet cleaning
  5. Commercial cleaning
  6. Construction Cleanup
  7. Move In/ Move Out
  8. Restaurants
  9. Retail

Cleaning business action plans

Start-Up Action Plans

  • How to get 10 clients in 4 weeks!
  • Skip this tactic and fail
  • The one tool you must use 
  • The secret to being the best cleaner on the planet
  • Insider cleaning tricks that increase profits
  • Choosing your business name
  • Promoting your business website
  • Legal definitions and tasks
  • Your business website checklist
  • Commercial action plan
  • Licensing, insurance and bonding
  • 8 mistakes to avoid when starting up
  • Setting up and running your Payroll

Plus many more!

Step by step action plans

Growth Action Plans

  • Running Crews
  • Hiring Employees
  • Clean Faster and Better
  • Cleaning Techniques Review
  • how to get better jobs
  • How to use a press release
  • Commercial Action Plan
  • keep the clients you like and lose the ones you don't

Plus many more!

Weekly Business Advice

Sign up for the CleanZine Newsletter and receive free Action Plans and a Quick Start Guide.

Learn 8 mistakes to avoid when

starting your cleaning business.


Cleaning service consulting

Direct Consulting

  • Phone Call
  • Live Website Chat
  • Direct Email

The Clean Up Now System includes one optional free consultation phone call directly with Evan.

Business Planning

We provide a simplified custom business plan that you can use to plan your business for 1, 5 and 10 years into the future. Includes step by step instructions to plan your cleaning service.

cleaning business website

Website Design Service

  • Domain name, business email & hosting
  • Stylish pro website using the latest standards
  • Syndication to 300+ Social Networks
  • Facebook, Twitter & Linked-In integration
  • Payment Processing
  • Service requests form
  • Employment Application
  • Our Guarantee
  • Newsletter Subscription
  • Special Offers
  • SEO & code optimized

Free website hosting available

cleaning business social media

Social Media Integration

  • Facebook
  • Google+
  • Twitter
  • Linked-In
  • Pinterest
  • Texting
  • Syndication to social networks

Plan your cleaning service business.

Business Planning & Branding

  1. Business Plan and Instructions
  2. Business Branding
  3. Scaling your cleaning business using systems thinking.
  4. Dealing with increased complexity, chaos & chance as you grow.
  5. Growing your business using the 4 primordial perspectives
  6. Your online reputation and how to protect it.
  7. Do not project your values onto the client.

Legal set up for a cleaning business.

Legal Set-Up

  • LLC, LLP, INC.
  • Sole Proprietorship
  • Local Licensing
  • Insurance
  • Bonding

Learn how to set up your cleaning service business legally.

Insurance and Bonding

It's important to protect yourself and your clients with appropriate insurance coverage. Step by step action plans teach you best practices with insurance and bonding.

Giving cleaning business estimates.


The bidding Action Plans will tell you exactly what to do to win high bids for your services! This section is highly detailed and covers bidding on small and large scale, pricing methodologies for all cleaning niches and how to set rates. 

cleaning service scheduling and logistics

Scheduling & Logistics

Learn how to run your cleaning business efficiently by using the best practices & tools for logistics and scheduling.

Press releases for a cleaning service business.

Press Release Service

3 Editable Press Releases for starting your cleaning business and running it long term. Step by step action plan on how to use your press releases.

Cleaning service advertising flyer example

Promo Flyers

  • Editable Flyer Designs
  • How-To Instructions
  • Best Practices
  • Creating a Unique Flyer Action Plan
  • Custom designs available too!


Branding is important for having a coherent and cohesive message and for long term name recognition of your cleaning business. It greatly improves all other performance aspects of the business.

Healthy cleaning techniques ebook

Green Cleaning 

Get in on the green cleaning revolution by applying these green cleaning techniques and services. You can specialize in green cleaning or offer it as part of a broad range of services. 

Cleaning service business legal contracts.

Legal Contracts (Editable)

  • Invoice 
  • Proposal Cover Letter 
  • Cleaning Services Agreement 
  • House Cleaning BidSheet 
  • House Cleaning Agreement
  • Cleaning Service Agreement 
  • HCSA 2 legal Definitions
  • Office Cleaning Bidsheet
  • Indie Contractor Contract
  • Client Satisfaction Survey
  • Cleaning Breakage Report
  • Bad Check Notice
  • Employee Absence Form
  • Employment Application
  • Information Release Form
  • Sample Service Agreement
  • Confidentiality Agreement
  • Team Leader Description
  • Work Rules

*Contracts are updated and added monthly. 

Weekly Business Advice

Sign up for the CleanZine Newsletter and receive free Action Plans and a Quick Start Guide.

Learn 8 mistakes to avoid when

starting your cleaning business.


Cleaning service worksheets.

Worksheets (Editable)

  • Start Up Costs
  • Mission Statement
  • Business Name Brainstorming
  • Monthly Budget
  • Home Office Expenses
  • Personal Goals
  • Self Assessment
  • Financial Planning

*Worksheets are updated and added monthly

Cleaning service business forms.

Business Forms (Editable)

  • Expense Report
  • Balance Sheet
  • Auto Travel Expense
  • Annual Profit and Loss
  • Yearly Expense Report
  • Add On Price List

Plus many more!

Hiring employees for your cleaning service.

Hiring Employees

One of the first big hurdles to tackle in order to grow your business is hiring employees. This action plan will instruct you on what is required to hire employees and it will also give you the steps to follow to hire successfully. 

Employees vs Contractors?

Yes, it is covered in great detail. 

cleaning business payment processing.

Payment Processing

  • Payment processor integration
  • Mobile / tablet processing
  • Merchant accounts
  • Local Banking
  • Online banking
  • Processing Apps

Cleaning service training videos.

Training Videos

Here are just a few:

  • Shower
  • bathroom
  • Vacuum Carpets
  • Toilet Cleaning
  • Window Cleaning
  • Plastic Bathtub
  • Mold and mildew
  • Floor Buffing
  • Speed Cleaning
  • Refrigerator
  • Electric Stoves
  • Hardwood Floors
  • Using Microfiber Cloths

and many more!

Ev's Advice Blog

  • Advice since 2004 arranged by Tag Cloud
  • Immediate answers to your questions!
  • Searchable database of answers

Mapping services for your cleaning business.

Map Service

  • Google
  • Bing
  • Yahoo
  • Mapquest

Learn how to use these mapping services and business listings to get new clients.

Business tools.

Business Tools

  • Software
  • Quote Generator
  • Online Tools
  • Calculators
  • Marketing Tools
  • IOS / Android Apps
  • Background Checks
  • Social Media Tools & Tactics
  • Business Phone
  • Productivity Tools
  • Communications

cleaning service tax resources.

Tax Resources

  • TurboTax
  • TaxAct
  • Accounting
  • Hiring Accountant
  • IRS Guidelines
  • SBA Advice
  • HFIB Tax Reforms

setting up payroll for your cleaning enterprise.


Learn the ins and outs of running your company's payroll. You will also learn how to do IRS withholding, Social Security, unemployment & disability taxes for both federal & state government.

cleaning service business cards.

Business Cards (Editable)

Create your own business card quickly & affordably. 

Coupons & Gift Certificates

Use this collection of certificates & coupons in your marketing materials. 

Growth Tools & Tactics

  • Scale your business
  • Dealing with complexity & chaos
  • Integral business navigation
  • Online reputation
  • Newsletter publication
  • Pro associations

Advanced Tactics

Dozens of advanced tactics to help you grow your business to be as profitable as possible.

New tools & tactics are added every month!

This business system evolves!

Learn more